Recruitment Hacking, Part 2: Who is recruitment hacking for?
This blog post is number 2 in the Recruitment Hacking series. You can see all of them under the Recruitment Hacking category and to get the entire series and more download the Cornerstone Recruitment Hacking Handbook.
Recruitment hacking is for the Inhouse Recruiter with the hardest-to-fill vacancies. The ones that get few if any applications. The roles that are in the greatest demand and have the greatest impact on growth. But it's also for the recruiter with high volume roles. With too many applications of the wrong calibre. Or the recruiter who has to manage both ends of the talent supply chain dealing with candidates, agencies and line managers.
So if you have an ATS, a career site, use job boards, a bit of LinkedIn, social and do the odd bit of sourcing but still have unfilled vacancies then the Recruitment Hacking e-book is for you.
But why do you need to hack?
Recruitment hacking, although relatively “new” is something that recruiters have been doing for many years, but keeping up with the latest techniques is hard yet critical for hiring success. Right now the market has flipped and it’s a candidate led market so recruiters need to make the time in amongst all of the (social media) distractions to track down and hire the best people.
For many Inhouse Recruiters though it will be their first experience of a candidate led market which means the screening and workflow skills of yesteryear will need to be replaced with candidate sourcing and conversion skills. Which is where Recruitment Hacking comes in. But first some background into the life/work hacking concept.
Life hacking refers to any trick, shortcut, skill, or novelty method that increases productivity and efficiency, in all walks of life.
Further details: Wikipedia http://en.wikipedia.org/wiki/Life_hacking
Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking, and social metrics to sell products and gain exposure. Sean Ellis coined the term "growth hacker" in 2010 defining a growth hacker as "a person whose true north is growth”.
Further details: Wikipedia http://en.wikipedia.org/wiki/Growth_hacking
Recruitment hacking is about using technology, shortcuts and new ideas to save time by eradicating/automating low value activities so you can focus on the high value activities that help you find and hire the right people for your business.
Further details: The Cornerstone Recruitment Hacking Handbook www.csod.com/link
But why does an Inhouse Recruiter need to hack?
As a recruiter you are under pressure to deliver results, juggling the demands of the candidate vs. the line manager with delicate negotiations on behalf of either or both. But now you struggle to find any (decent) candidates to juggle so any life hacks that can increase your productivity and/or efficiency in finding them, plus any growth hacks that can help you “sell more” and gain exposure to passive candidates will only help you hire more people.
Of course not everyone can be a full on “true north” recruiter but by implementing some of the recruitment hacks in this e-book you will be able to get rid of time wasting activities and outperform your peers.
The market is no longer job but candidate led and inhouse teams need to keep up. Get your free copy of the Cornerstone Recruitment Hacking e-book to find out why the first rule of recruitment hacking is to cheat!