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Survey Reveals Americans Don’t Feel Valued in the Workplace – and Employers are Overlooking Simple Solutions

Cornerstone OnDemand Employee Attitude Survey highlights risks organizations face in losing employees as economy improves and reveals how simple gestures can improve morale and retention

Santa Monica, Calif., April 29, 2010 – Escalating demands of the American workplace – from staff cuts and tighter budgets to increasingly difficult workloads – have created an environment where employees don’t feel they are valued appropriately by executives and superiors. However, a new survey of 584 working Americans conducted by Kelton Research and sponsored by learning and talent management solutions provider Cornerstone OnDemand reveals that employers are overlooking simple solutions to improve employee morale and loyalty – and reduce the risk of losing employees as the economy improves.

Nearly three in five (56 percent) employed Americans say that aside from compensation and benefits, being appreciated would motivate them to stay in their current position – even more so than an opportunity to advance their career (46 percent).

Additionally, more working women than men (62 percent vs. 50 percent) feel that, aside from money and benefits, being appreciated would make them stay put. Yet, 54 percent of working Americans say that their colleagues appreciate them more than their supervisors or company executives.

While the economy may have made it difficult for employers to reward their workers with raises and additional benefits, they need to embrace other ways of showing appreciation.

“American workers simply want to be empowered to do a good job and be recognized for their contributions,” said Adam Miller, president and CEO of Cornerstone OnDemand. “If companies don’t clearly communicate how employees can contribute to organizational goals and provide adequate training and performance feedback, they risk losing their best people as the economy improves. This kind of turnover is costly and can dull a company’s competitive edge.”

Eye on the Future

Companies seeking to avoid excessive turnover as the economy recovers need to close the communication gap and empower employees to perform well in their roles. The survey found that in the last six months:

  • Over two in three (68 percent) employed Americans gripe they haven’t received useful feedback from their supervisors

  • Over four in five (82 percent) employed Americans have not established their career goals with their superiors

  • More than half (53 percent) of working Americans haven’t felt they have a clear understanding of how their role contributes to company objectives

  • One in four (25 percent) Americans with jobs have been given new duties or responsibilities at work that are outside of their skill set

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About Cornerstone

Cornerstone was founded with a passion for empowering people through learning and a conviction that people should be your organisation’s greatest competitive advantage.

Cornerstone is a global human capital management leader with a core belief that companies thrive when they help their employees to realize their potential. Putting this belief into practice, Cornerstone offers solutions to help companies strategically manage and continuously develop their talent throughout the entire employee lifecycle.

Featuring comprehensive recruiting, personalised learning, development-driven performance management, and holistic HR planning, Cornerstone’s human capital management platform is successfully used by more than 3,500 global clients of all sizes, spanning more than 42 million users across 192 countries and 43 languages.

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